Milan, 13t^th December, 2022 - The Prada Group appoints Gianfranco D'Attis Chief Executive Officer of the Prada brand. D’Attis will take up his position on January 2, 2023.

He will be in charge of the strategic development of the Prada brand in every market. His proven experience in the luxury sector, with a specific focus on Retail, will help Prada to increase its growth potential in all geographies.

Throughout his career, Gianfranco D'Attis has held senior managerial positions of increasing responsibility. His last role was President for Christian Dior Americas.

Gianfranco D’Attis holds a bachelor’s degree from Zurich Graduate School of Business Administration and completed his education by attending the Senior Executive Program at Columbia Business School in New York.