HIGHLIGHTS
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PRADA PRESENTS THE PRADA THUNDER PROJECT
Introducing Prada Thunder, a new project which includes a selection of ready to wear, bags, shoes and accessories for men’s and women’s, featuring the Prada Menswear and Womenswear Fall/Winter 2019 prints designed by artist Jeanne Detallante exclusively for Prada. Symbols from the Frankenstein universe as well as his Bride - the heart, the electric rose and the thunder - enrich these original items.
The project Prada Thunder was presented in selected Prada stores around the world with a special display and with pop-up stores inspired by the romantic and gothic atmosphere of the collection. Silhouettes of male and female figures against a glowing vista of moorlands and cliffs – inspired by Prada Epicenter’s wallpaper “Alternating Currents”- enrich the stores, while display cases and illuminated transparent tables evoke the idea of a surreal laboratory.
Credits
Frankenstein is property of Classic Universal Monsters © Universal City Studios LLC. All Rights Reserved
Paragon, Singapore
Harbour City, Hong Kong
Harbour City, Hong Kong
Isetan Shinjuku, Tokyo
Isetan Shinjuku, Tokyo
IFC, Shanghai
IFC, Shanghai
Paragon, Singapore
Harbour City, Hong Kong
Harbour City, Hong Kong
Isetan Shinjuku, Tokyo
Isetan Shinjuku, Tokyo
IFC, Shanghai
IFC, Shanghai
Paragon, Singapore
Harbour City, Hong Kong
Harbour City, Hong Kong
Isetan Shinjuku, Tokyo
Isetan Shinjuku, Tokyo
IFC, Shanghai
IFC, Shanghai
Paragon, Singapore
Harbour, City Hong Kong
Harbour, City Hong Kong
Isetan Shinjuku, Tokyo
Isetan Shinjuku, Tokyo
IFC, Shanghai
IFC, Shanghai
Paragon, Singapore
Harbour, City Hong Kong
Harbour, City Hong Kong
Isetan Shinjuku, Tokyo
Isetan Shinjuku, Tokyo
IFC, Shanghai
IFC, Shanghai
Paragon, Singapore
Harbour, City Hong Kong
Harbour, City Hong Kong
Isetan Shinjuku, Tokyo
Isetan Shinjuku, Tokyo
IFC, Shanghai
IFC, Shanghai
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