NEWS

Prada inaugurates its shop, whose image has been completely renewed, inside the prestigious Pacific Place department store in Hong Kong – a market of special strategic importance for the brand. The space, with its total-glass façade featuring metal and black Marquina-marble details, occupies around 490 square meters and is devoted to the women’s and men’s clothing, leather goods, footwear, and accessories collections. The interior is characterized by Prada’s classic visual codes: cloth panels in the shades of green, the design of the ceiling beams, and the black and white marble chequered floor, with furnishings designed by iconic designers of the 1950s – including Giò Ponti’s round tables and Osvaldo Borsani’s velvet chairs.