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Prada loves Printemps is the new project carried out in collaboration with Paris department store Printemps and turning its eleven windows on Boulevard Haussman and the Atrium space into a pop-up inspired by Prada’s Fall/Winter 2019 collection. Backlit pink walls with floral-patterned graphics, classic Prada “green” stalls and pink velvet floors are the main features of the project. Prada loves Printemps proposes an exclusive selection of foulards, jewels, tricks and bags – among them Prada Panier and Prada Diagramme – all featuring floral patterns, the collection’s fil rouge.
From 19th September to 16th October 2019.
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