NEWS

Milan, January 16^th, 2023 - Produced by The Woolmark Company, with the support of Luna Rossa Prada Pirelli's development team, the new high-tech and performing Merino wool garments will be used by the sailors during their athletic preparation for the 37^th America's Cup. The training apparel, featuring this 100% natural fibre, once again underlining the team's commitment to safeguarding the ocean, were presented to the public and the press by The Woolmark Company during Milan Fashion Week, in the presence of Lorenzo Bertelli, Prada Group Marketing Director&Head of Corporate Social Responsibility, Max Sirena, Team Director and Skipper of Luna Rossa Prada Pirelli and the Luna Rossa Prada Pirelli sailors.