LUNA ROSSA PRADA PIRELLI

The Luna Rossa team was born in 1997 when Argentine yacht designer German Frers proposed to entrepreneur Patrizio Bertelli to challenge for the 30^th America's Cup to be held in New Zealand in 2000. Since then, the team has taken part in five editions of the America's Cup, winning the Challenger selection regattas twice - the Louis Vuitton Cup in 2000 and the PRADA Cup in 2021 - and competing in the final in 2007 and 2013. In the 36^th America's Cup presented by PRADA final match against the Defender Emirates Team New Zealand, Luna Rossa Prada Pirelli achieved the best score ever by an Italian challenger in the history of the America's Cup. Luna Rossa will represent the yacht club Circolo della Vela Sicilia once again in its challenge for the 37^th edition of America's Cup to be held in Barcelona, Spain in September and October 2024.

UNESCO

UNESCO is the United Nations Educational, Scientific and Cultural Organization. It contributes to peace and security by leading multilateral cooperation in the fields of education, science, culture, communication and information. As part of this mandate, UNESCO Intergovernmental Oceanographic Commission promotes international cooperation in marine sciences to improve management of the ocean, coasts and marine resources. UNESCO also leads the United Nations Decade on Ocean Science for Sustainable Development (2021-2030). With 194 member states, UNESCO employs over 2000 people, has offices in 54 countries and coordinates a network of over 2000 protected cultural and natural sites. Its headquarters are in Paris and its current Director-General is Audrey Azoulay.

SEA BEYOND

Conducted in partnership with the Intergovernmental Oceanographic Commission of UNESCO (UNESCO-IOC) to raise awareness of sustainability and ocean preservation, SEA BEYOND is an educational program supported by Prada Group since 2019. The project has contributed to the progress of ocean education on a global scale, through a series of training initiatives dedicated to younger generations. Since its debut, and over the course of three editions, the educational module has shared the principles of ocean literacy with more than 35,000 secondary students around the world. Moreover, the “Kindergarten of the Lagoon” project – outdoor education activities in Venice for children in pre-school – was launched in 2023 with the aim of creating a link between kids and the lagoon ecosystem. While the main focus remains education, in 2023 SEA BEYOND extended its scope beyond education with two new areas of focus: support for scientific research dissemination and humanitarian projects, both dedicated to the ocean. This is thanks to the fact that, as of July 2023, 1% of the proceeds from the Prada Re-Nylon Collection support SEA BEYOND.

The most recent projects undertaken are: 

• Dissemination of the scientific discovery of black coral in the waters of the Egadi Islands, Italy, by Giovanni Chimienti, marine biologist and National Geographic Explorer;
  
  
• A partnership with Bibliothèques Sans Frontières to facilitate access to ocean education for children and young citizens in vulnerable communities through the Ideas Box, a mobile multimedia centre of over 100 square meters which hosts an internet connection, tablets, laptops and over 250 books and games, as well as hundreds of training materials.
  

Through SEA BEYOND, Prada Group has also trained its more than 14,000 employees worldwide on ocean literacy principles via VR educational content and the AWorld app, the official platform selected by the United Nations to live more sustainably.